So, What is Sales Engineering anyways?

Alok Shukla,  in a conversation with Pinkesh Shah and Scott Taschler,  to define sales engineering and figure out the relevancy of sales engineering in a product-led world.

Pinkesh Shah is the Executive Vice President of Products at Qualys, and Scott Taschler is a phenomenal sales engineer and currently a marketing guru.

Alok Shukla is CEO and Co-founder at FunnelStory. 

Chapters

• 0:00 Introduction
• 5:46 Entrepreneurs of McAfee Risk and Compliance business
• 10:00 What does a sales engineering do?
• 18:10 Are sales engineer good at predicting trial outcomes?
• 22:32 No tools for sales engineers?
• 25:42 How do product manager get product feedback from sales engineers?
• 31:12 Sales engineering in a product led world?
• 37:31 Why Industry does not makes tools for sales engineers?
• 40:39 Summary