Product Led Pre & Post Sales Engineering | Paulo Rodriguez - Vanta, Dropbox, Google

Alok Shukla, in a conversation with Paulo Rodriguez, Head of International Sales for Vanta, Former head of B2B growth strategy at Dropbox, on why the future of Enterprise PLG/PLS resides in a symbiotic co-existence between Pre/Post Sales Engineering and Product Automation.

Chapters

• 0:00 Introduction
• 4:47 What is "Internationalization of Sales"?
• 8:33 Is PLG relevant for Enterprise B2B Sales?
• 11:37 Are SDRs relevant in PLG?
• 15:30 How can sales engineer assist in an Enterprise PLS?
• 22:38 How easy is to get data from product?
• 27:37 Automate the mundane, Humans for high value
• 29:15 Should Product Managers be incentivized?
• 31:35 Should customer success team have incentives to pitch products?